Blog - March 2019 RSS Feed

Paul Jacapps provides valuable information in this webinar on utilizing the latest technology in mobile app development to further engage listenership and underwriters in ways which can translate to increased revenue for the Catholic radio station.

This is the story of two small radio stations in Fargo, North Dakota. Without the benefit of a fully staffed or provisioned news department, that, during a crisis, (AM1100 “The Flag” and Eagle 106.9 FM) creatively found ways to serve their communities vital news coverage.  Not only did their website win awards, the station forged corporate sponsorships during the time of crisis that have benefited them to this day. 

Imagine the worst.  You’’ve cut your news staff and most of your programming is syndicated or voice-tracked.  Then an earthquake strikes, a record breaking blizzard or snowstorm hits, there’’s a fast moving tornado, fire, flood, toxic spill, or a crazed gunman active at a local school, and you’’re not prepared?  What do you do? This has actually happened in several markets. Stations have failed the public in their time of need.  And, without advance preparation, it could be your city, your station, and your listeners, next time.

In this webinar, learn more about push notifications and how this feature may benefit the Catholic radio station. Thursday, March 28th at 2:00pm ET / 11:00am PT

Paul Jacapps provides valuable information in this webinar on utilizing the latest technology in mobile app development to further engage listenership and underwriters in ways which can translate to increased revenue for the Catholic radio station.

FirstCom Music has introduced a new licensing fee discount through their library for Catholic Radio talk-format stations.  Promoted as an economical alternative to a blanket statutory broadcast performance license, FirstCom is offering full material, synchronization, and performance license for the use of its sizable and expanding library. When considering whether to purchase a full statutory license (which includes ASCAP, BMI, SESAC, and indirectly, other licensed music), or licensing through FirstCom, it may be helpful to consider your station’s program content, and weigh the pros and cons.

Have you been considering adding a mobile app as an additional means of engaging your listenership? Have you wondered what sort of capabilities and customizations are possible and affordable?

In our last blog we skimmed the surface of HD radio in relation to FM broadcast.  Today I want to expand that discussion in the direction of acquiring an analog translator using an HD signal.